When we look back on 2010 we see a year of many changes in our industry and here at Key Digital as well. Thanks to the continued support of our customers worldwide, we anticipate an even more exciting 2011. Key Digital has invested heavily into new product development and more diverse categories which we will be unveiling in the coming Year. We vow to continue this powerful upward trend that will reconfirm our status as the experts in Video and Audio Technology in 2011 and beyond.

Thank you for your support and best wishes for prosperity in 2011.

This was a very active year for Key Digital’s team of Engineers. Key Digital invested significant resources for the Research & Development of products that enabled our growth into more Vertical Markets. Products released in 2010 include:

KD-HDMS4x4 / 8X8	KD-BBTX/RX	KD-MSWCAT4x4/8x8	KD-MSVA4x4

Perhaps the greatest proof of Key Digital’s growth into the Pro AV market was the fantastic turnout at Key Digital’s 2010 InfoComm Booth. Thanks to everyone who visited the Key Digital booth at this years InfoComm 2010. All dealers, installers and industry insiders agree that Key Digital is the manufacturer to partner with for successful HDMI signal distribution.

The message from the dealers, installers and industry insiders was that as far as HDMI signal handling goes; it was Key Digital hands down. Whether it was our KD-HDMS4x4 / KD-HDMS8x8 HDMI Matrix Switchers, our Phantom Series™ HDMI Switchers, or our Phantom Series™ HDMI Distribution Amplifiers, HDMI has been conquered.

Thanks to everyone who visited the Key Digital booth at this years CEDIA 2010. The Key Digital Booth was the hottest spot on the CEDIA Floor and the only place to go for the $25,000 Giveaway. We raffled off and gave away a huge amount of Key Digital gear to all of our loyal customers and booth visitors.

The prizes were extremely generous, and the entertainment was absolutely priceless. Thanks to all who participated and shared in the fun with us, and congratulations again to the big winners.

Key Digital has college football on their minds this fall. That is because Key Digital had the opportunity to exclusively partner with St Louis, Missouri’s Craftsmen Industries on the cutting-edge mobile marketing vehicle, LG PRESENTS EA SPORTS NCAA FOOTBALL CHALLENGE.

This mobile marketing vehicle has introduced new consumer electronic technology and gaming titles to thousands of college football fans nationwide, delivering a unique and interactive tailgating experience. Craftsmen Industries is the leading manufacturer of customized vehicles for the event & promotion industry, and Key Digital was honored at the opportunity to prove their reputation as the Experts in digital video technology and solutions to Craftsmen and deliver this 100% HDMI Matrix solution which enabled this product showcase to take place.

At the core of this video application is the Key Digital KD-HDMS4x4-6x2 HDMI Matrix Switcher which allows for multiple gaming, Blu-Ray, Satellite, and Camera source feeds to be matrixed independently throughout the exhibit. Key Digital’s exclusive Buffered Matrix Technology allows this highly-custom video matrix system to deliver any source to any display at any time in any combination possible without any HDMI limitations or Key restrictions, epitomizing Key Digital’s “One Key Is All You Need™” marketing campaign.

“When it came time to put our System Design together, we were happy to accomplish this system in two space and cost-effective 6x2 matrix units.” said Jonathon Ferry, Regional Sales Manager- Central at Key Digital. “Using an 8x8 matrix unit was discussed, but one of the key advantages to our 4x4 product is it’s card-slot flexibility, which allows it to accomplish any configuration that adds up to 8 without having to step up to the price point of an 8x8 matrix product.”

Craftsmen Industries latest Mobile Marketing Vehicle will travel to a different collegiate venue each weekend and will be sure to score on every drive. When fully expanded, this truck is the highlight of the tailgate party and features a fully-loaded kitchen stocked with the latest gadgets and appliances for cooking demonstrations and samplings. The other half of the vehicle showcases eight LED and Plasma HDTV’s that are all connected via Key Digital KD-BBRx HDMI Baluns and Red Iguana Series HDMI cables.

“The Key Digital Products play an absolutely crucial role in this system” says Greg Matthiesen of Craftsmen Industries. "These screens are the centerpiece of the mobile tour vehicle, which includes gaming kiosks and viewing stations to catch up-to-the minute scores and highlights from rivalry games across the country.”

Thanks to our partnership with Craftsmen Industries, Key Digital is pleased to bring HDMI to college students across the country to enjoy. Key Digital’s products are not only held to the highest standards of quality, performance, and reliability in the equipment rack of the typical Residential or Commercial installation, but also in delivering road-tested results as our gear makes its way to your local college. Be on the look out for the most exciting HDMI mobile experience in the USA as the LG PRESENTS EA SPORTS NCAA FOOTBALL CHALLENGE mobile marketing vehicle visits you this fall.

Key Digital was honored to host HDMI.org’s first NY Road show this past October. Developed and provided through a partnership between HDMI Licensing LLC, CEDIA and Quantum Data, this event marked the first time that HDMI.org has held an official seminar outside of their California offices.

Billed as an “HDMI Boot camp”, attendees were treated to a day long informative and hands-on training session held at Key Digitals in-house training center, “Key Digital University” to help electronic systems contractors understand HDMI technology and how to better design and troubleshoot complex HDMI systems. Here the mysteries and misunderstandings of HDMI were conquered.

Guest host for the session was Key Digital’s President and resident expert on all things HDMI, Mike Tsinberg. During the course of the day, there were hands-on demonstrations showing that HDMI can be tamed with the right knowledge and equipment. Thanks to all who attended and look for more events like this in the future.

The numbers are in, and Key Digital’s partnership with D-Tools continues to allow residential and commercial system integrators to increase overall revenues while reducing the time and costs associated with the installation and integration of low-voltage systems. Using D-Tools vast system building appliances, system integrators have the means to get their designs quickly into the hands of their clients and installers and take the hassle of merging separate documents out of the mix.

The complete database of all Key Digital products is now available in D-Tools allowing the seamless specification and integration of any Key Digital product into your next job proposal.

• Key Digital Products Database

‘System Integrator’, the award-winning software from Key Digital business partner D-Tools, is a total design solution that utilizes Autodesk® AutoCAD and Microsoft® Visio for comprehensive system design, documentation and project management for AV, Networking, and Security systems.

“We want to help dealers configure and quote entire systems.” said Michael Lakhter, VP of Sales. “With help from our business partners, such as D-Tools, our customers specified Key Digital products into thousands of installations throughout 2010, and ensured that the installations were designed and specified correctly every time.“

• Streamline your business and get more information on D-Tools: visit the D-Tools Website
• More information on Key Digital’s Business Partners, visit our Business Partner page.

Key Digital Promotes Daniel O’Donnell to National Sales Manager

It is with great appreciation that Key Digital announces the promotion of Daniel O’Donnell to National Sales Manager. Dan has been our Eastern Region Sales Director and really knows his stuff. We congratulate him on a terrific job and expect even greater things from him now. Thanks Dan, you are the Man.

Key Digital Promotes Jonathon Ferry and Katharine Wheeler to Regional Sales Directors

After his introduction to Key Digital as a Tech Support specialist, Jonathon Ferry has become our Eastern Regional Sales Director. Jonathon brings us his many years of experience to make him a very “tech” oriented sales guy. In addition to Jonathon’s well deserved promotion our newest Key Digital member Katharine Wheeler has also been bumped to the top spot in her neck of the woods, the West coast. Katharine comes to Key Digital with a wealth of experience and enthusiasm and we congratulate her as our Western Regional Sales Director. Go Kat go!

For years, customers have relied upon Key Digital’s System Design group to provide professional quality layouts for their next A/V system install. In 2010 the System Design Group took their offerings even further adding the capability to help expedite your installation by including complete Control system illustrations truly creating a complete solution for your job.

Steps to submitting your System Design Request: Fill out the questionnaire: download the PDF Email it to Key Digital SDG Group: SDG@keydigital.com

Contact Your Key Digital Regional Sales Managers: Dan O’Donnell - Director of National Sales Phone: (732) 397-6712 E-mail: dan@keydigital.com Jonathon Ferry - Director of Eastern Regional Sales Phone: (914) 924-2931 E-mail: jon@keydigital.com Katharine Wheeler - Director of Western Regional Sales Phone: (502) 322-7736 E-mail: mailto:katharine@keydigital.com

Completing the install in a quick and professional way is what wins return business. Key Digital can give your installation team a head start by assembling your rack with shelves and spacers where needed, then mounting the Key Digital products specified in your system design into the rack. Key Digital will help in every aspect possible, even installing CAT5 Baluns and a control system that is pre-programmed to fit your job’s needs, thus creating a complete solution.

Key Digital Tech Support: Phone: (914) 667-9700 x3 E-mail: mailto:techsupport@keydigital.com